author - oman observer

The war in Ukraine teaches us valuable lessons about communication, information and the role of the media. It is all about points of view, interests and target audiences. The weaponised media...

It would be fascinating to learn what the Greek philosopher Aristotle thought about communication in the digital era. What could be his opinions on how rhetoric is used, particularly the persuasion...

The little things that used to be a part of life are now sorely missed. Changes and uncertainties have become the norm. One never knows what to expect the next day. There are no significant plans...

The little things that used to be a part of life are now sorely missed. Changes and uncertainties have become the norm. One never knows what to expect the next day. There are no significant plans...

Looking back to the challenges faced in the past eighteen months or more and renewing hopes for a New Year are some sort of cultural routines. There are others, like myself, who take a moment or two...

When groups of youth come together to discuss issues affecting society, the grown-ups would do well to listen. Many young people are well- informed and capable of analysing and evaluating everyday...

While evaluating reviews on the book ‘The Digital Cretin Factory’, by Michel Desmurget, the thought that we are wasting precious time and losing our brain to social media and other smart devices...

Traffic jam, cues, questionable driving attitudes, overcrowded car parking, and big smiles. Life is back on campus. One can feel the vibe. With the return to ‘almost normal life’, it is also time...

What money means to people was a hotly discussed topic among a group of friends recently. For most of us, money was defined as the means to a better life, and the capability to purchase exclusive...

As a detox of the increased levels of stress due to the pandemic, I decided to take notes of some daily events. Oh boy! Perhaps I should not have done so.I had penciled down observations such as...

Journalism has been a discipline of relevance to society, and impartiality has been at its core. The truth is that there is less of journalism nowadays. The traditional notions of journalistic...

Have you ever heard any establishment in public or private sectors apologising for their bad services? How many times companies’ representatives do not pick a phone call, or put customers on...

The sooner we recognise that changes are going to last, is better. Many times it is wiser to embrace than to fight against them. Or as some would say: just go on with it!Changes are constant — can...

The sooner we recognise that changes are going to last, is better. Many times it is wiser to embrace than to fight against them. Or as some would say: just go on with it! Changes are constant — can...

One can turn left or right and will notice many changes: social, economic, political, educational, business, to mention a few. The flood of changes brought out the best and the worst in people. The...

soniambrosio@gmail.com Lying comes naturally to many people. Have you thought about the lies one writes on their social media profile or the photos used in their bio? What about the lies in a job...

soniambrosio@gmail.com - Communication power, who holds it? It is tricky to say which is more complex: the effect of misinformation on the masses, or the fact that a few billionaires control social...

If there is anything that took front stage this 2020, besides the coronavirus, it is the lies, misinformation, and disinformation running in all sectors of the media. From the politicisation of the...

I always wanted to be here for the 50th Oman’s National Day. I had envisaged celebrations with people dancing in the streets, parties, and schoolchildren performances: a contagious festive...

Embracing the changes in education is not a transition to or a temporary arrangement. Online studying is not even the way to go; it is the way already. Disappointments and uncertainties are almost...