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Sanad Lab to develop future services road map

Dr Saleh bin Said Masan, Under-Secretary for Commerce and Industry — MoCIIP, addressing the forum on Sunday.
Dr Saleh bin Said Masan, Under-Secretary for Commerce and Industry — MoCIIP, addressing the forum on Sunday.
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MUSCAT, DEC 14


Representatives of Sanad Services Centres met on Sunday, December 14, 2025, under the auspices of the Ministry of Commerce, Industry and Investment Promotion (MoCIIP); and with the participation of a number of dignitaries and officials from government entities and the private sector.


Addressing the meeting, Dr Saleh bin Said Masan, Under-Secretary of the Ministry of Commerce, Industry and Investment Promotion for Commerce and Industry, outlined the objectives of the Sanad Services Centres Lab was announced. The multi-day Lab aims to develop a comprehensive road map for Sanad Centres through the design of practical initiatives to enhance service quality, improve work procedures and strengthen beneficiary experience, while supporting the sustainability of the centres as a key partner in delivering government and community services.


The meeting also discussed the pivotal role of Sanad Centres in supporting the objectives of Oman Vision 2040, particularly in bringing government services closer to beneficiaries and creating employment opportunities for Omani youth. It was emphasised that digital transformation is not about phasing out service centres, but about evolving their role and strengthening their function as effective digital support and enablement points.


In addition, the meeting reviewed the position of Sanad Centres as a national model for empowering Omani youth through the management of small enterprises that provide government and private services, particularly electronic services and the added value these centres contribute to the economy and society.


The meeting further addressed the expansion of the Sanad Centres network to more than 920 centres, its contribution to creating over 2,350 job opportunities, the completion of more than 800,000 transactions during the third quarter of 2025, the provision of 388 electronic services and the achievement of a 100% Omanisation rate. Emphasis was placed on the importance of continuing to develop the centres, ensure their sustainability and enhance their operational efficiency, in order to improve service quality and strengthen their social impact.


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