MUSCAT: In recognition of its efforts to ensure the best customer experience, BankDhofar received three international Awards from Live Show Middle East 2021 Awards, “Best CX Transformation Project” – BFSI, “Best Customer Journey Mapping” – BFSI, and “Best Change Management” – BFSI.
The awards were handed over during the Customer Experience Live Show Middle East held at The Meydan Hotel in Dubai last month. Receiving the awards on behalf of the bank was Abdul Aziz Ali Saar, Head of BankDhofar Experience and Change Management. The event brought together CX practitioners and leading brands that were recognized for their exceptional customer services.
On receiving the award, Abdul Aziz Ali Saar, Head of BankDhofar Experience and Change Management said: "We are honoured to receive these prestigious awards that add to our achievements and reflect our vision to be the best bank in customer experience. At BankDhofar, we have invested significantly in our customer experience, as part of our transformation journey, making sure to provide services that exceed their expectations. We have always been coping with the trends, to ensure providing what is suitable for the various segments of our customers, through the various customer touchpoints."
Providing a convenient banking experience has always been the top priority for BankDhofar since its inception, putting technology and innovation at the core of its strategy to improve the experience of its customers.
BankDhofar exerts its efforts to enhance the overall customer experience and journey by modernizing several branches nationwide. The modernized branches are equipped with latest technologies and are designed to provide a convenient banking experience, reflecting both the traditional Omani culture of hospitality, with the latest trends in customer experience. Placing customer experience at the heart of the branch design, all BankDhofar branches offer privacy, hospitality and a personalized experience in one package.
The bank has also introduced Drive-Thru Banking Services with the aim of providing the utmost convenient banking experience with state-of-the-art digital channels. This service, the first of its kind in Oman, enables customers to conduct transitions without stepping out of their vehicle to complete a bundle of transactions including; cash deposit and withdrawal, cheque deposit, instant debit card issuance, bank transfers, and request for account statements. This unique outlet is now available in Al Seeb Town branch and Al Saada branch in Salalah, yet the bank plans to expand it across other branches.
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