author - oman observer

Bdnaash.com has made my life and the life of millions of people interested in sustainability around the world much easier.All you have to do is, before you shop, to enter the name of the company you...

This story is not a scene from a movie but this has been our world’s reality for the past two months of 2023. One morning the two-year-and-a-half girl Reem and her brother Tariq were playing with...

This story is not a scene from a movie but this has been our world’s reality for the past two months of 2023. One morning the two-year-and-a-half girl Reem and her brother Tariq were playing with...

Is it better to loved or feared? Our history is littered with leaders who struggled with this question and many of them even used fear to make their people love them.It wasn’t until around 1513 that...

I have been blessed with the opportunity to learn, gain knowledge, live, and work with a few of the most reputable academic and professional institutions in the United States and the United...

In 2007, the globally renowned author Nassim Nicholas Taleb coined “The Black Swan Theory” and changed the world of risk analysis forever. Taleb argued that any system that is not prepared for a...

Is there a more precious blessing than freedom? While variations of the slogans related to freedom to pursue a dignified “life, liberty and pursuit of happiness” appear in several of the most...

Just like individuals, communities are unique in their own ways. Finding this unique purpose can be the most natural, powerful way to unlock a world of opportunities and potential for ourselves and...

“Helping other people in need is where civilization starts” is a powerful statement attributed to renowned anthropologist Margaret Mead.As Oman gears up for the 10th Majlis Ash'Shura elections,...

Cities are the true anchors of civilisations, ancient and modern. We learned to write from the cities of Sumer, to pave good roads from Rome, to practice medicine from Athens, to learn math from the...

When we hear China, what comes to our mind is the brand of one of the world’s most ancient civilisations, the most populous nation and the world’s manufacturing hub, and of course the delicious...

“As soon as I became Prime Minister I realised that we have an ambitious vision and objectives to achieve; economic growth in addition to improving ease of doing business, healthcare and most...

“Branding is much more designing logos and merchandising,” says Mudhafer al Sarmi, a branding expert in one of the top-selling Omani authors, in his book “Serotonin Brands” (2016).He adds...

What happens in France does not stay in France. Our world owes it to the French people that we saw how three universal values Liberty, Equality, and Fraternity, can be adopted from the philosophy into...

At every given moment, there are billions of creatures moving from where they are to a destination, to satisfy one or more of their safety, food or belonging needs. This is also true for us humans, we...

So much has been written about artificial intelligence, or AI since its birth around 60 years ago. Recently, conversations about AI started to take a negative turn, including a UN statement warning...

“There is a special feeling of satisfaction when we make any item with our own hands,” my dear friend Sofia Henriques told me when we were chatting about life, culture and entrepreneurship a few...

Have you heard the story of Vini? Vinicius Junior, just like many heroes we know, rose from a little known ambitious young man, to one of the most inspiring sports stars in the world. This 23-year-old...

Do you remember that one (or several times), when you rushed to submit an assignment at the last minute? A recent quick scan of the United States National Security Adviser Jake Sullivan’s points on...

Have you ever wondered where did the concept of money come from? Around 5,000 years ago, according to historians, Sumerians in one of the earliest civilisations based in Mesopotamia, needed to develop...