MUSCAT, SEPT 21
The Environment Society of Oman’s (ESO) first-ever charity run, held in conjunction with World Cleanup Day, took place on Saturday, September 20, at Al Qurum Beach.
Aligned with ESO’s mission to protect Oman’s environment, the initiative also aimed to raise vital funds.
“The timing amplifies our message — every step our participants take is part of a worldwide effort toward sustainability. Funds raised will directly support ESO’s ongoing environmental projects, including wildlife protection, marine conservation, environmental education, and community engagement,” said Suad al Harthy, Executive Director of ESO.
The run was led by Guinness World Record holder Fahad al Abri, whose participation, ESO noted, sent a clear message: “sustainability is not just an obligation, it’s an empowering movement everyone can be part of.”
When asked how individuals and families could contribute beyond the event, Suad explained: “When individuals and families act together, their collective impact can transform communities and protect Oman’s natural heritage. People can participate even by visiting our website and joining us as a member, donating through our channels, or renewing their corporate memberships. Every contribution directly supports our projects.”
Families, runners and children joined the 4 km route, designed not only for athletic participation but also as a child-friendly, hands-on cleanup drive. Around 40 volunteers ensured safety, organisation and participant support.
Sherifa bint Ibrahim al Maskariyah, Head of Brand at the National Bank of Oman, said: “Our partnership with the Environmental Society of Oman for ‘Strides for Nature’ underlines our belief in collaboration as a driver of positive change.”
Silver sponsors included Al Ansari Trading and Enterprises and Al Mouj, with in-kind support from Artech, InterContinental Hotel, Mazoon Dairy, Mandarin Oriental, Purunity and Oasis Water.
Fahad al Abri — athlete, trainer, musician and wellness advocate — recently entered the Guinness World Records for completing the fastest 10 km run while playing the ukulele (47 minutes, 57 seconds, Muscat, February 2025).
Reflecting on the day, Suad said: “Stride for Nature was more than a run — it was a powerful show of community and commitment to our environment. The dedication of participants and volunteers, the generosity of sponsors, and the support of Fahad al Abri and fellow influencers gave incredible momentum to our cause.”
At its core, the charity run sought to raise funds for ESO’s expanding initiatives, including scientific research, community outreach, and partnerships with government and private sector entities. These efforts aim to conserve Oman’s biodiversity, safeguard ecosystems and inspire collective responsibility in line with the nation’s long-term sustainability goals.
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