Muscat: Bank Muscat, the leading financial services provider in the Sultanate of Oman, hosted a media visit to its contact center in Ruwi on Global Customer Experience Day to highlight the center's pivotal role in fostering customer connections.
The center offers a comprehensive range of banking services and information to over two million customers around the clock, staffed by a dedicated Omani team. During the visit, journalists had the opportunity to explore the center's inner workings, engage with its staff, and gain insights into the bank's customer-centric strategies.
A presentation showcased the center's commitment to delivering quality banking services and highlighted its significant accomplishments over the years. Since its establishment in 2000, the center has consistently delivered top-notch services, handling approximately 8.24 million interactions annually in Arabic, English, and Hindi. It also oversees 12 social media accounts to engage with customers and provide updates on banking services.
Talal Abdul Hameed Al Zadjali, Deputy General Manager-Operations, Bank Muscat, expressed gratitude to the media for their continuous support and emphasized their role in enhancing communication with customers. He acknowledged the center's significance in offering customers accessible assistance and its outstanding achievements.
In light of rising global fraud, the contact center plays a crucial role in fraud prevention. The center's dedicated team actively monitors transactions, especially during holidays and vacations, ensuring swift responses to lost or stolen cards. Customers can also access these services via Bank Muscat's digital channels.
The Bank Muscat contact center offers a wide range of services, including money transfers, product information, account inquiries, credit card details, and more. Customers can access these services via phone (24795555) or WhatsApp, with extended hours of operation. An automated Interactive Voice Response (IVR) system provides continuous support for various inquiries.
Bank Muscat continues to be recognized for its leadership, being named among the Top 50 Banks and Top 100 Listed Companies in the Middle East by Forbes. Furthermore, the bank received the Best Call Centre (Banking) Award at the Insights Middle East Call Centre Awards 2022, further solidifying its commitment to exceptional customer service.
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