

Muscat: Government officials and industry leaders from the Middle East and beyond will gather at Dubai World Trade Centre (DWTC) from tomorrow for the 30th edition of Arabian Travel Market (ATM).
The milestone event, which will run from May 1 to May 4, will see global travel, tourism, and hospitality experts come together to explore how their industry is ‘Working Towards Net Zero’.
Danielle Curtis, Exhibition Director ME, Arabian Travel Market, said: “My colleagues and I cannot wait to welcome participants to the 30th edition of ATM, which will see our
industry come together in Dubai to explore this year’s theme, ‘Working Towards Net Zero’. Tomorrow’s program features a diverse selection of interviews and panel
discussions, which will provide valuable insights to attendees as we work to build a sustainable travel industry for future generations.”
Other day-one highlights will include ‘Hospitality Debate: What More Can Big Data Unlock’, which will see representatives from the Global Hotel Alliance, General Hotel
Management Pte Ltd, Marriott, and Hotelbeds take to the ATM Travel Tech Stage to discuss how technological advances are facilitating a better understanding of guest
behaviors.
Meanwhile, at the Sustainability Hub, senior figures from Weeva, the Sustainable Hospitality Alliance (SHA), My Green Butler, Tourism Seychelles, Radisson RED, and RHG will explore sustainable transformation as part of the session, ‘Responsible Hospitality for a Better World’.
Exhibitor participation in ATM 2023 has risen by 27 percent compared to last year’s event, with growth registered across all show sectors. To mark its 30th edition, ATM will be unveiling a dedicated sustainability pledge designed to reinforce RX’s commitment to delivering sustainable events through the use of environmentally friendly materials, the elimination of single-use plastics, and other forward-thinking initiatives. This year’s show will also feature the inaugural ‘ATM Sustainable Stand Award’, the results of which will be announced as part of the ATM 2023 Best Stand Awards.
With a wide array of other must-attend events on the agenda, including sessions focused on the key markets of India, China, and the GCC, plus a new informal speed
networking platform, ATM 2023 will offer something to suit every specialism and interest, not to mention unparalleled networking and knowledge-sharing opportunities.
Oman Air is preparing for its participation in the upcoming Arabian Travel Market (ATM), the region’s leading international travel and tourism event.
Oman Air is joining the Ministry of Heritage and Tourism to showcase the country’s diverse touristic offerings and the airline’s latest products, including its award-winning First and Business Class seats.
Oman Observer is now on the WhatsApp channel. Click here