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EDITOR IN CHIEF- ABDULLAH BIN SALIM AL SHUEILI

Bank Muscat branches enhance financial inclusion

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MUSCAT: In line with its vision “To serve you better, everyday”, Bank Muscat, the leading financial services provider in the Sultanate of Oman, is continuing to expand its range of services and features available for customers. For about 40 years Bank Muscat has been studying with great attention the needs of its different customer segments and coming up with an expansion strategy that aims to provide banking services and financial inclusion across all parts of the country. Today, the bank is proud to have the largest branch network spread across all governorates in Oman, offering customers easy banking accessibility close to their places of residence or work.


Speaking about the importance of the bank’s branches, Taya Eid Bait Sabeea, Deputy General Manager - Interior Regions, Bank Muscat, said: “Since the bank’s inception in 1982, Bank Muscat has been keenly implementing a strategic expansion plan that enhances the ease of banking and accessibility to its large family of customers, according to their varying needs. The bank’s 146 retail banking branches, including those in remote areas, ensure that customers can easily access the bank’s services and facilities. They play an active role in promoting financial inclusion across Oman from Musandam to Dhofar. We would like to thank all our esteemed customers for their deep confidence in the bank and promise to continue enhancing our services and facilities in line with our customer-centric vision.” The bank's expanding branch network are in areas where developmental activities are gaining momentum, highlighting Bank Muscat’s focus to remain the nation’s bank of first choice. They feature ‘best in class’ security practices and state-of-the-art facilities for the convenience and comfort of customers. Branches are staffed by well qualified and experienced Omani employees and offer an easy way to customers to access the full range of world-class banking products and services from Bank Muscat. The bank continuously launches new services and facilities according to customer feedback and global banking trends. In 2020, Bank Muscat launched two bus-based Mobile Banking Units which are able to easily travel to and operate in remote locations to enhance financial inclusion. Through its branches, Bank Muscat customers access different services including opening different accounts, getting different financing products like housing, personal and cars, attaining cards and many more.


Bank Muscat has also distinguished itself by providing the largest e-channel network for the benefit of its customers, with over 800 ATMs and CDMs installed across the country. The bank has said that it will continue to invest in new state-of-the-art technology in order to further speed up access to banking services and improve the quality of services provided. With the widest reach in serving customers and the largest banking network of in the Sultanate of Oman, Bank Muscat is committed to meeting customer expectations at all levels.


It is a matter of great pride that the bank’s performance has been consistently lauded by the international financial and banking community for decades. Bank Muscat was recognised as one of the “Top 100 Companies in the Middle East” and as one of the “Top 50 banks in the Region” by Forbes Middle East in 2021. It also won a number of awards from other prestigious international publications like Global Finance, Euromoney, The Banker and EMEA Finance for its different lines of business, attesting to its strong commitment to customer centricity and top class performance.


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