April 25 – Oman Tourism Development Company (Omran), has signed an agreement with the Ministry of Tourism to develop multiple new adventure activities in Musandam. The Sultanate’s executive arm for the development of tourism sector plans to bring an array of activities, including a via ferrata, zipline, hiking trails, cross isthmus and mountain biking trails, creating unique experiences to further boost tourism offerings in Musandam and attract both local, regional and international travellers eager to explore Oman from a different perspective.
According to the Ministry of Tourism, the Sultanate experienced a 4.7 per cent growth in international visitors in 2017, testament to the efforts of the government to boost non-oil sectors as part of the Vision 2040. With spectacular views onto the fjord of the Strait of Hormuz, Musandam is a popular tourism destination for domestic and international travellers, and is renowned for its scenic, mountainous terrain and rich heritage that draw visitors to immerse in its wonders all year round.
Peter Walichnowski, CEO, Omran , said, “Musandam is truly a beautiful destination and is well known for its sea and mountain adventures, as well as family friendly activities such as dolphin watching and fishing. Through this project, we aim to increase the number of activities available to visitors, whilst preserving the peninsula’s natural beauty and safeguarding it for future generations.”
Boasting an abundance of sheltered fjords, some only connected to the mainland by narrow cliffs, the new facilities are set to further highlight the charm of the hidden gem. The development of the projects will commence in 2018 and will be focused in the Khasab area.
“In addition to boosting tourism in the Sultanate, this project will also create new job opportunities, as well as project opportunities for local SME’s. This is in line with our ongoing commitment to nurture Omani talent, support the economy and strengthen our ties with the private sector,” added Walichnowski.
Omran currently owns and manages three hotels in Musandam Governorate – Atana Musandam, Atana Khasab, Golden Tulip Dibba. This announcement is the latest in a series of key partnerships and tourism projects in 2018 that will bolster tourism into the Sultanate.