Business Reporter -
Muscat, Oct 9 -
With an intention to identify new opportunities and discuss a wide range of creative concepts, Zubair Small Enterprises Centre (Zubair SEC) in collaboration with Embassy of the Kingdom of the Netherlands in Muscat organised a full day workshop on the topic “Business Ideation; Sensing and Seizing Opportunities in Tourism”.
The workshop was conducted by Martin Luxemburg, managing director of Erasmus Centre for Entrepreneurship considered one of the most reputable organisations in Europe in the field of entrepreneurship development.
Small and medium-sized enterprises (SME) owners and entrepreneurs from various sectors from across the governorates in Oman and stakeholders in the SME ecosystem attended the workshop which empowered them to envisage inspiring and compelling new solutions for businesses.
The workshop focused on business ideation, identification of problems, analysis of customer needs, designing solutions and prototyping. The final part of the workshop focused on how to pitch business ideas in more effective ways. It concluded with a competition between participating groups for best business idea and pitching.
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