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Peugeot and Dongfeng to restructure Chinese venture

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1308850

BEIJING: Peugeot automaker PSA Group and its Chinese partner Dongfeng Group have hammered out a plan to restructure their joint venture operations, slashing costs in the short term and aiming to boost annual sales to 400,000 vehicles by 2025, PSA said on Thursday.


Dongfeng Peugeot Citroen Automobiles (DPCA), the joint venture based in Wuhan, central China, plans to reduce the break-even point to below 180,000 vehicles in 2019 and further reduce to below 150,000 vehicles between 2020 and 2021, according to a post on PSA’s social media account in China. The 27-year-old venture will start to consolidate manufacturing resources, dispose of idle assets, improve system efficiency and launch more models in China, according to the post. The goal is to revive annual sales to around 250,000 units between 2020 and 2021, and 400,000 units by 2025, it said. — Reuters


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