

MUSCAT, FEB 23
Success in the marine industry requires a blend of passion, strategic vision and resilience, qualities that have propelled Anwar Hamood al Rashdi to the forefront of Oman’s boating sector. As the CEO of United Boats, he has built a thriving business by transforming ambitions into tangible goals. In an exclusive interview with the Observer, Al Rashdi emphasised that true success stems from careful planning and execution rather than mere aspirations.
“I turned all my dreams into goals because not every dream comes true, but a goal is only a goal through planning,” he explained. His philosophy underscores the importance of determination, planning and continuous learning — values that have guided his journey from a marine sports enthusiast to the leader of a pioneering company in Oman’s boating industry.
BUILDING A VISION FOR SUCCESS
Al Rashdi’s entry into the maritime industry was driven by his deep-rooted passion for marine sports. Over the years, he accumulated valuable experience by organising tournaments, leading specialised committees and engaging with industry experts. In 2011, he took a decisive step by founding United Boats, setting his sights on transforming the local marine industry.
His leadership has led to several groundbreaking initiatives, including Oman’s first Marine Exhibition and Conference in 2022, the upcoming National Maritime Parade in 2025 and a strategic partnership with Gulf Craft to transfer advanced boat manufacturing technology to Oman. “Our vision is clear: to become the leading brand in the boating and marine sports industry in the Gulf and beyond,” he stated.
OVERCOMING CHALLENGES WITH INNOVATION
Like any business leader, Al Rashdi has faced obstacles, particularly the seasonal nature of marine activities in Oman. However, instead of viewing this as a limitation, he turned it into an opportunity. “We tackled this by diversifying services and introducing year-round maritime experiences,” he said, emphasising that adaptability is crucial for sustainability.
His company has also ventured into marine tourism, investing in yacht manufacturing and marina development, ensuring that Oman remains a key player in the regional maritime sector. Additionally, United Boats is actively involved in sustainability efforts, developing eco-friendly boats and launching marine conservation initiatives.
LEADERSHIP THAT INSPIRES
For Al Rashdi, leadership is not just about making decisions but about inspiring and empowering his team. “I believe true leadership lies in motivating and guiding the team towards shared goals,” he said. He fosters a culture of innovation and teamwork, ensuring that his employees feel a sense of belonging and commitment to the company’s mission.
His leadership style has been instrumental in securing international recognition for United Boats. The company’s participation in the 2024 Dubai International Boat Show has opened doors for investment and trade partnerships, further cementing Oman’s position in the global marine industry.
ADVICE FOR FUTURE LEADERS
Reflecting on his journey, Al Rashdi encourages young entrepreneurs to embrace challenges and remain committed to their ambitions. “Passion is the key! Seek experience, embrace challenges and never stop learning. Persistence and continuous development are the foundations of success in any field,” he advised.
As United Boats continues to expand its reach, Al Rashdi remains focused on his long-term vision. “United Boats will soon be a global company — it’s just a matter of time,” he asserted confidently. With a clear strategy and an unwavering commitment to innovation, he is set to leave a lasting impact on Oman’s marine sector.
Al Rashdi’s story is a testament to the power of turning dreams into goals. By combining passion with strategic planning and relentless execution, he has not only built a successful business but also inspired the next generation of leaders in Oman’s maritime industry.
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