MUSCAT: Al Mouj Muscat, Oman’s premium lifestyle and leisure destination, has been voted 2021’s Most Trusted Brand in the Integrated Tourism Complex (ITC) sector.
Oman’s Most Trusted Brands Awards is now in its fifth year with members of the public invited to vote for brands they value most. With over 700,000 votes cast, Al Mouj Muscat came out on top as the nation’s best ITC.
Set along 6km of beautiful coastline, Al Mouj Muscat is a joint venture between Majid Al Futtaim Properties, Omran and Tanmia. Established in 2006, it has grown to achieve world-wide renown for its vibrant mix of dining, leisure and retail options. With 85 cafés, restaurants and stores, an award-winning championship golf course, a luxury 400-berth marina, international hotels and pristine beaches, it attracts 3.9 million visitors a year and is home to over 19,000 residents.
Commenting on the new accolade is Nasser bin Masoud al Sheibani, CEO of Al Mouj Muscat who says: “It is a true honour to have received this award as it reflects the trust the public have in our destination.
“The vision for Al Mouj Muscat was to become the Sultanate’s leading ITC and we have delivered that. In doing so, we are actively contributing to the aims of Oman Vision 2040.
We are creating jobs and opportunities for businesses large and small as well as attracting Foreign Direct Investment (FDI). We are preserving our unique natural environment and our community is thriving, with people from over 85 nationalities now calling Al Mouj Muscat home.
“To be awarded Oman’s most trusted ITC really is a testimony to the extraordinary commitment of our staff who work hard to help make great moments happen, every day. Now, we will all continue to do everything possible to make sure that Al Mouj Muscat remains the place people love to work, visit and live.”
Oman Observer is now on the WhatsApp channel. Click here
