MUSCAT: Al Ameen Stores and Refrigeration LLC, has introduced an extremely user-friendly NAT IQF frozen chicken meat in the Sultanate for the first time. Individually quick-frozen meat (popularly known as IQF meats) will revolutionise the way customers handle frozen poultry products.
NAT is all about efficiency, freshness and consistent portioning that an IQF product provides. With IQF, meat are individual pieces that are frozen separately from each other (as opposed to one frozen block of meat). Using them comes with several benefits. Since each piece of meat is individually quick frozen, the pieces do not stick together and allow for precise, easy portioning. With NAT IQF meats, less time are spent on thawing the whole block of meat.
Instead, one can focus more on flavours and presentation, since each piece of IQF meat has consistent quality which is not easily guaranteed if the product is not individually quick-frozen.
Another noteworthy aspect, the freezing process is so effective that no large ice crystals are formed, which potentially can damage the meat cells. The meat thus preserves its natural taste and authentic structure, as well as the nutritional content is maintained, including all the good vitamins and minerals.
IQF products also dramatically increase your food safety. The new NAT IQF chicken breast fillets open up a world of flexibility, efficiency and consistency.
For convenience, the product is packaged in a zip lock bag for easy opening and closing and each piece can be picked up individually from the bag as and when required.
It ensures that the products are completely fresh when they arrive at your kitchen – all the way until you thaw them from the bag, prepare them. This also contributes to a more cost-efficient cooking and less food wastage.
NAT brand which belongs to Vibra Group, is a benchmark for its tradition in Brazilian and global poultry industry.
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