Al Jabal Al Akhdhar festival attracts over 100,000 visitors

AL JABAL AL AKHDHAR: Al Jabal Al Akhdhar Festival 2026 has attracted more than 100,000 visitors since the launch of its activities through the end of July, continuing its role in revitalising tourism and economic activity in the Wilayat of Al Jabal Al Akhdhar.
The festival features a diverse programme spanning 45 days, combining entertainment, cultural and sporting events with tourism experiences, alongside providing direct marketing platforms for products of small and medium enterprises (SMEs), family-run businesses and farmers.
The festival is organised by the Governorate of Al Dakhiliyah in collaboration with the Ministry of Heritage and Tourism and the Small and Medium Enterprises Development Authority 'Riyada,' and with the strategic partnership of OQ Gas Networks. It features the participation of 95 entities representing SMEs, family businesses, farmers, restaurants and cafés, and local retailers. This provides direct channels for marketing national products and opens new opportunities for project owners to capitalise on the tourism traffic the wilayat experiences during the summer season.

The festival contributes to supporting the local economy by boosting demand for products and services, increasing commercial activity and creating an interactive environment that brings together visitors and entrepreneurs in a single venue, reflecting the Governorate of Al Dakhiliyah's commitment to leveraging natural and tourism assets in support of local content.
The festival features a range of experiences and activities tailored to various age groups, including daily performances on the main stage, a roaming carnival, the Family Oasis, the Youth Square, the Children's World, the Cinema Dome, interactive aerial games and the Neon Oasis, alongside the 'Floating Pantry' experience using 3D hologram technology—presented for the first time in the Governorate of Al Dakhiliyah—enriching the visitor experience and extending their duration of stay at the festival site.

Throughout the current month of August, the festival continues to offer a package of signature events, most notably hosting the Drive More One sports car team, a tourist procession through the villages of Al Jabal Al Akhdhar, the sports caravan, the Traditional Games League, a running race, alongside the Gulf Horsemen Forum and the Fig and Olive Forum, which showcases Al Jabal Al Akhdhar’s agricultural and cultural assets, broadening the scope of activities and appealing to diverse segments of visitors and enthusiasts. — ONA