OFM adopts AI recruitment with Elevatus partnership
Published: 04:05 PM,May 13,2025 | EDITED : 08:05 PM,May 13,2025
The collaboration will streamline OFM’s recruitment operations.
MUSCAT: Oman Flour Mills (OFM), a leading player in the Sultanate of Oman’s food manufacturing industry, has partnered with Elevatus, a renowned provider of AI-powered recruitment solutions, to modernise its hiring processes.
The strategic collaboration will streamline OFM’s recruitment operations by automating workflows and enhancing the candidate experience, in line with the company’s innovation-driven vision. Through Elevatus’ all-in-one platform, OFM's HR team will be able to manage every stage of recruitment — from job postings to onboarding — with greater efficiency and precision.
“Our partnership with Elevatus is a major step toward building a future-ready recruitment process,” said Safiya Adam, Human Resources Director at Oman Flour Mills. “By eliminating manual bottlenecks and introducing intelligent automation, we’re not only optimizing internal efficiency but also ensuring a professional and engaging experience for every candidate.”
Using Elevatus’ tools, OFM can now send real-time, personalized updates to applicants, boosting transparency and enhancing engagement throughout the hiring journey.
“We are proud to partner with Oman Flour Mills — a national icon in food manufacturing,” said Nadin Zureikat, Chief Revenue Officer at Elevatus. “Our platform will empower OFM to attract, assess, and hire top talent effortlessly, while delivering a world-class candidate experience aligned with their brand values.'
The strategic collaboration will streamline OFM’s recruitment operations by automating workflows and enhancing the candidate experience, in line with the company’s innovation-driven vision. Through Elevatus’ all-in-one platform, OFM's HR team will be able to manage every stage of recruitment — from job postings to onboarding — with greater efficiency and precision.
“Our partnership with Elevatus is a major step toward building a future-ready recruitment process,” said Safiya Adam, Human Resources Director at Oman Flour Mills. “By eliminating manual bottlenecks and introducing intelligent automation, we’re not only optimizing internal efficiency but also ensuring a professional and engaging experience for every candidate.”
Using Elevatus’ tools, OFM can now send real-time, personalized updates to applicants, boosting transparency and enhancing engagement throughout the hiring journey.
“We are proud to partner with Oman Flour Mills — a national icon in food manufacturing,” said Nadin Zureikat, Chief Revenue Officer at Elevatus. “Our platform will empower OFM to attract, assess, and hire top talent effortlessly, while delivering a world-class candidate experience aligned with their brand values.'