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EDITOR IN CHIEF- ABDULLAH BIN SALIM AL SHUEILI

SBA launches Deta Batteries in Oman

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Muscat: Suhail Bahwan Automobiles unveiled Deta Batteries an all-rounder for most modern vehicles, standard equipment and everyday driving at a special event held here. Deta Batteries is made in Germany by Exide Technologies, one of the largest manufacturers of lead-acid batteries in Europe.


Keeping in line its business growth objective, Suhail Bahwan Automobiles partnered with Exide Technologies at an exclusive event organised recently to launch Deta Batteries. The official launch ceremony held at the Crowne Plaza Hotel was attended by Mr Federico Montessori (Senior Director Europe and Middle East), Mr Madhusudan Chari (Sales Director MEA), Mr Rajib Chakraborty (Country Sales Manager), for Exide Technologies, Mr Ahmed Bahwan (Chairman, Bahwan International Group Holding), Mr Divyendu Kumar (Managing Director, Bahwan International Group Holding) and Senior representatives from Bahwan International Group Holding LLC.


Ahmed Bahwan, Chairman, Bahwan International Group Holding said, “We are delighted to enter into this partnership with Exide Technologies. Exide’s DETA batteries are world famous for their superior quality and are used in various types of European and Japanese cars, trucks, motorcycles and various agricultural machineries. Deta batteries meet the highest quality standards and we are happy to bring that to Oman.”


Divyendu Kumar, Managing Director, Bahwan International Group Holding said, “It is well known fact that Deta batteries are able to meet the uncompromising requirements of carmakers and giving them confidence in the quality of its products. We are happy to have selected the powerful manufacturers of batteries as our partner, knowing that the quality of their products meets the standards that we set for ourselves.”


The brand Deta was founded in 1949 in Germany and was subsequently acquired by Exide Technologies in 1997.


The brand has a very strong presence and is distributed in more than 60 countries in Europe, Middle East and Africa.


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