Geneva: US President Donald Trump may rule the roost on Twitter, but he lags far behind Prime Minister Narendra Modi on Facebook, according to a study published on Wednesday.
Modi is by far the most followed world leader on the gargantuan social networking platform, counting 43.2 million followers.
That is nearly twice the 23.1 million who follow Trump, according to a study by communications firm Burson-Martsteller.
Of course, Facebook tends to be more widely used in Asia than Twitter which may also account for the large number of followers for Asian leaders. Cambodia’s Prime Minister Hun Sen shot into fifth position after his following swelled nearly 50 per cent to 9.6 million people, the study found.
In terms of followers, the study put Queen Rania of Jordan in third place, with 16 million followers.
Wednesday’s study also highlighted the handful of world leaders who actually manage their Facebook pages themselves, instead of handing them off to social media teams. — AFP
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