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EDITOR IN CHIEF- ABDULLAH BIN SALIM AL SHUEILI

All-new Jeep Wrangler

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Muscat: Dhofar Automotive, the official distributor of Chrysler, Jeep, Dodge, and RAM Vehicles in Oman, launched the all new flagship off-road vehicle — the 2019 Jeep Wrangler in a special ceremony at the DA showroom in Wattayah. The event was attended by Hani al Zubair, Chairman of Dhofar Automotive, together with Nizar Shanfari, Board Director for Dhofar Automotive, and Jeff Ellsworth, Head of the Jeep brand in the Middle East. Also in attendance were a number of dignitaries, Jeep ambassadors, media representatives, and Jeep fans.


The ceremony began with a welcome speech, followed by Jeff Ellsworth introducing the audience to the technical and design highlights of the all-new Jeep Wrangler. Hani al Zubair ended the ceremony by providing his impressions on the new model and thanking the audience for their attendance of the event. He then, together with Jeff Ellsworth, unveiled the all new Jeep Wrangler. The audience were then provided with an opportunity to see the Jeep in person to get a better understanding of its capabilities.


The undisputed off-road champion and a unique vehicle for everyday urban adventures, the new generation of the iconic Jeep® Wrangler offers excellent levels of comfort and superior driving dynamics. The all-new Jeep Wrangler is a one-of-a-kind vehicle that is ready to write a new exciting chapter in the legendary history of the Jeep brand, a story which began in 1941.


It is with this clear objective that the iconic Jeep Wrangler has been completely renewed while remaining true to itself, with legendary off-road capabilities, authentic Jeep styling and advanced technology features.


The result is the most capable Wrangler ever, courtesy of unmatched technical contents, which, depending on the trim, include two advanced four-wheel drive, active, on-demand full time systems — Selec-Trac and Rock Trac, plus Tru-Lock electric front- and rear-axle lockers, Trac-Lok limited slip differential and electronic front sway-bar disconnect.


From the roughest terrain to city streets, the all-new Jeep Wrangler is perfectly at ease, and delivers a more modern design, that stays true to the original, combined with more open-air freedom and advanced technology features in terms of safety and connectivity.


The fourth generation Jeep Wrangler is offered in three different trim levels in the Middle East: Sport, Sahara and Rubicon — all available in two- or four-door configuration.


Commenting on the launch of the all new Jeep Wrangler in Oman, Hani al Zubair says: “Over the last 75 years, the Jeep Wrangler has earned the trust of off-road enthusiast with its now legendary capabilities. The same is true here in the Sultanate, where the brand today has a very strong fan following. With the arrival of the all new fourth generation model, we will be adding one of the most capable Jeep Wranglers ever to our line-up of Jeep models in Oman. From even the simplest of glances, both inside and out, it is clear that this is an all new Wrangler. It offers an extremely attractive new design that, despite being thoroughly modern, stays true to its heritage and reinforces its reputation of class-leading capability and performance. In fact, the capabilities of this new Wrangler not only met but far exceeded even our own expectations and is a vehicle perfectly suited for both the most extreme of off-road adventures as well as for everyday urban cruising.”


Jeff Ellsworth further added: “I am very happy to be in Oman for the launch of this amazing Vehicle; one that has been designed to take on even the most challenging of off-road courses. It combines authentic Jeep styling, versatility, functionality, and intuitive features together with a more stylish and comfortable cabin, thanks to the use of high quality materials and finishes. Owners of the new Jeep Wrangler will also be able to choose from more than 180 Original Accessories developed by Mopar. Each of these have been specifically designed and engineered to offer customers amongst the most comprehensive and extensive list of parts ever to customise their wrangler to suit any lifestyle. I am confident, this is one vehicle that is sure to impress its fans.”


Improved legendary go-anywhere Jeep 4x4 capability


Engineered to master the most challenging off-road tracks, Jeep Wrangler is the result of more than seventy-five years of leadership in the development of 4x4 systems. Two four-wheel drive systems are available: Selec-Trac — on the Sport and Sahara trim levels, and Rock-Trac — standard on the Rubicon trim configuration, the most rugged and capable model for off-road driving. The new Selec-Trac is a full-time two-speed transfer case for continuous monitoring and management of the torque sent to front and rear wheels featured also in the Rock-Trac


Every Wrangler receives a “Trail Rated” badge that proves its legendary 4x4 capabilities. Trail Rated performance is the result of a series of heavy tests performed in the following areas: traction, water fording, manoeuvrability, articulation and ground clearance.


Modern, authentic Wrangler design


The all-new Jeep Wrangler builds on a sculptural design aesthetic that is immediately recognisable with its traditional Jeep design cues, from the round headlights to the seven-slot grille; from the trapezoidal wheel arches to the visible hinges; from the folding windshield to the sport bar; from the removable doors to the open-air configurations with hard top or soft top.


The Jeep design team gave the legendary seven-slot grille a more modern look that now sees both of the outer grille slats intersecting with the headlights. The windshield is tilted to an optimal degree to improve aerodynamics and features a new four bolt design at the top of the windshield’s frame to allow the windshield to fold down quickly and easily.


New lightweight, high-strength aluminium doors feature the size of the Torx bit tool size stamped directly onto the hinge to easily remove the doors. All Wrangler models now feature body-coloured sport bars, which are welded to the body and feature integrated grab handles.


Jeep Wrangler is a unique vehicle thanks to the several combinations offered to owners to enjoy open-air adventure and features different windshield and top solutions that allow customers to choose multiple configuration possibilities.


As the only authentic full open-air 4x4 SUV available on the market, the all-new Jeep Wrangler offers various top combinations to ensure even more open-air freedom. The all-new, easy-to-use Sky One-Touch powertop, which is expected to arrive soon, strengthens Wrangler’s promise of utility and adventure by allowing occupants to retract the full-length open canvas roof with a push of a button. It will join two additional roof configurations available on the all-new Wrangler: a new Zipperless Premium Sunrider soft top and a lighter and easy-to-use Freedom Top, a removable, three-panel hard top.


The all-new Jeep Wrangler will be available in 10 different exterior colours: Black, Firecracker Red, Billet Silver Metallic, Bright White, Granite Crystal Metallic, Hellayella, Ocean Blue, Punk’n Metallic, Mojito and Sting Gray.


New interiors offer


comfort and functionality


The interior of the new Jeep Wrangler combines authentic styling, versatility, functionality and intuitive feature use, in addition to a more stylish and comfortable cabin, thanks to the use of high-quality materials and finishes.


Jeep functionality and versatility are celebrated in the completely restyled centre console which houses the gear shift selection, transfer case and parking brake. Real bolts feature on the shifter and grab handles and frame the infotainment screen, highlighting genuine construction methods.


Making its debut on the all-new Jeep Wrangler, a push-button starter featuring a weather-proof surround is easily located within the driver’s reach. The fabric or leather upholstered seats feature accent stitching, and now offer adjustable bolster and lumbar support. Available comfort options include heated front seats and steering wheel. The driver and front passenger vinyl-wrapped door trim panels are soft to the touch and feature lengthened arm rests for better comfort.


The instrument cluster features a 7-inch / 177.8 mm thin-film transistor (TFT) information LED display. Offered as standard on the Sahara and Rubicon versions, the display is full-colour and allows the driver to configure information in more than 100 ways. Integrated buttons on the steering wheel control audio, voice, and speed functions and allow the driver to keep their hands on the wheel at all times.


The centre console features a standard 7-inch / 177.8 mm touchscreen for Sport, Sahara and Rubicon — also available for Sahara and Rubicon is an 8.4-inch / 213.36 mm touchscreen — the latter being the largest and most advanced UconnectTM display ever offered on a Wrangler. The fourth-generation UconnectTM system enhances the user interface and system performance with quicker start up times and improved screen resolution. Directly below the touchscreen are functional features such as climate and volume control knobs and media connectivity ports.


Jeep Wrangler has always stood out for its functionality and the ability to give drivers the possibility to enjoy any adventure with the utmost ease. The all-new Wrangler is no exception, offering a host of clever storage solutions, durable mesh pockets that extend the entire length of the doors, cup holders and numerous phone storage areas. The glove box is now damped and like the centre console, can be locked to safely secure valuables when the top is down. An under-floor storage area behind the rear seat provides room to secure small items out of sight.


The available all-new Trail Rail cargo management system allows easy access to the contents in the cargo area and provides additional storage options to organise and secure cargo. There is also a functional new “screws and bolts” organiser at the bottom of the trunk, to store away individual screws, and a tool kit with instructions inside the central armrest. Both the tool kit and organiser were designed to hold the screws and bolts of the Wrangler’s tops, doors and foldable windshield when driving open-air, and underline how everything on-board the iconic Jeep has been engineered for easy, practical usage.


One of Wrangler’s unique characteristics is the entirely washable interior and the protective rubber cover for the infotainment system screen, that allow easy clean ups in complete peace of mind.


Reliable body-on-frame design at the heart of


Jeep capability


Thanks to its body-on-frame design and superbly engineered five-link suspension system, Wrangler delivers benchmark 4x4 capability, with improved on-road driving dynamics, passenger safety and a more comfortable driving experience. The use of lightweight, high-strength aluminium closures — including doors, door hinges, fender flares, windshield frame and magnesium swing gate —contribute to reduce the overall vehicle weight, improving its fuel efficiency. The all-new Wrangler’s suspension has been tuned to optimise on-road handling and ride comfort without sacrificing off-road capability.


Powertrain for the


all-new Jeep Wrangler


The upgraded 3.6-litre Pentastar V6 engine delivers 285hp @ 6,400 rpm and 347 Nm of torque @ 4,100 rpm, and now features Stop-Start (ESS) as standard equipment. It was engineered to provide a broad torque band with a focus on low-end torque — an essential trait for a vehicle with extreme off-road performance levels such as the Wrangler.


The new eight-speed automatic transmission enables the vehicle to optimise engine output while on the trails or enjoying smooth, efficient power delivery at highway speeds. Uniquely suited to the requirements of the all-new Wrangler, the new automatic gearbox delivers unmatched off-road capability.


More than 180 exclusive accessories complement the individual lifestyles of all-new Jeep Wrangler owners


For the launch of the all-new Wrangler, Mopar® — the FCA brand in charge of after-sales service and products — is in the front-line, confirming its strong bond with the Jeep brand in exploring the world of customisation. Owners of the new Jeep Wrangler will be able to choose from more than 180 Original Accessories developed by Mopar and specifically designed and engineered to offer the most comprehensive and extensive customisation possibilities and suit the various Wrangler customers’ lifestyles.


Jeep models are available at all Dhofar Automotive showrooms across the Sultanate. For more information on Dhofar Automotive visit


www.dhofarautomotive.com


or call +968 2452 4530.


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