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EDITOR IN CHIEF- ABDULLAH BIN SALIM AL SHUEILI

Startup Grind hosts Mona Ataya of Mumzworld

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MUSCAT: Startup Oman (www.startupoman.om), founded by Daud Foundation, the Sultanate’s only online platform created by entrepreneurs for entrepreneurs and the designated chapter of Startup Grind in Oman, has hosted Startup Grind on Sunday, February 4.


Featured on Startup Grind’s stage was Mona Ataya, the founder Mumzworld, arguably the most successful online search engine for jobs in the Middle East, is now working to disrupt the well-ingrained retail space in the Middle East with the goal of assisting mothers with their maternity, infant and childcare product needs.


Mona started her career at Procter & Gamble, Cincinnati, USA, at age 20 after graduating with a dual honours degree in marketing and finance. She grew in the company and climbed the leadership ladder until 2000 when she started her entrepreneurial journey as the VP of marketing and co-founder of Bayt.com — a concept that was soon to prove to be a truly revolutionary one in the region and is today the largest and most recognised recruitment site for the MENA region.


Sharing the biggest lessons she’s learned in business through Bayt.com and Mumzworld, Mona said: “The number one lesson is that great teams build great businesses. This can never be said enough times. Secondly, always keep the consumer in mind.


Everything you do should be based on filling a customer need. If you constantly ask yourself which consumer need can I fill, not what competitor can I beat, you won’t have to worry about competition. And lastly, keep your vision on capital, because without that, your company can’t grow.


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