By Business Reporter — MUSCAT: Jan 8: The Omani Products Exhibition (OPEX) Organising Committee consisting of Ithraa, Oman Chamber of Commerce and Industry and the Public Establishment for Industrial Estates (PEIE) met last week at PEIE’s Head Office to discuss plans for future international OPEX shows. According to Ayman al Hasani, OPEX Committee Head: “Oman manufactures a range of high-end products which are in demand internationally. Recently, OPEX has been to Saudi Arabia, Ethiopia, the UAE, Qatar and Iran, all key growth markets for the Sultanate. And it’s clear from exhibition feedback that Oman-made products are valued by international businesses, retailers and consumers.”
Al Hasani went on to add: “We’re delighted with how well the OPEX shows have been received in the Middle East and Africa. We always knew there was a need for a large international Omani products initiative but its success has clearly exceeded expectations.” The Committee Head puts the success of OPEX squarely down to the calibre of participating Omani companies. “The turnout we’ve had in each of the cities is clearly the result of the quality of companies exhibiting and the products on offer,” explained Al Hasani.
Concluding, Nasima al Balushi, Ithraa’s Director General and OPEX Committee Member remarked: “Key to any successful local enterprise development campaign is the attitude that SMEs are the country’s backbone and that Oman must do whatever it can to help them prosper. In this regard, international events like OPEX are important to our local business community. And we look forward to developing the OPEX initiative in 2017, helping it deliver bigger and better results for Oman’s business community.”