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EDITOR IN CHIEF- ABDULLAH BIN SALIM AL SHUEILI

McDonald’s launches series of major food enhancements

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MUSCAT: In a move to enable consumers to make better food choices, McDonald’s has announced the launch of significant enhancements to its menu across the GCC.


Introduced as part of its ‘Every Day. A Better Day’ campaign, consumers can now enjoy better nutritional value with the same great taste for their favourite cravings including World Famous Fries, McChicken, and Filet-O-Fish, amongst others.


Following the earlier milestone of reducing trans fats in McDonald’s fried food to 0.01 per cent, the brand has now successfully completed the transition of its cooking oil to a sunflower and canola oil blend at all of its 500+ restaurants in the GCC, as well as across the entire supply chain.


This lighter oil blend is better for consumers as it comes with an 80 per cent reduction in saturated fat content.


As part of improving the nutritional content of its meals, McDonald’s GCC has also successfully reduced the fat content in its Classic Mayonnaise.


After extensive research and product testing, the new recipe now contains 50 per cent less calories, yet does not compromise on the delicious taste that the customers love.


Making sustainability the new normal is one of McDonald’s top priorities — both globally and in the region.


As part of its sustainable fish policy, the company in the GCC has also announced that all the fish it sources comes from well-managed fisheries that only use sustainable fishing practices.


Ali K Daud, Development Licensee and President of McDonald’s Oman said, “At McDonald’s, the happiness and well-being of our customer is at the core of what we do.


As industry pioneers, we constantly strive to be better, so that every person who orders from one of our restaurants can feel good about the food choices they make.”


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